Tailored sales strategies for private sellers and housebuilders
Selling homes isn’t just about listings – it’s about strategy, market insight and delivering strong, reliable results.
We work with housebuilders, developers and private sellers to maximise value, drive absorption and reduce sales risk. Every approach is tailored to your objectives and the demands of the local market.
With over 15 years’ experience in new build sales, portfolio disposals and individual unit sales across the UK and internationally, we have a strong track record in achieving consistent, high-quality results.
Detailed market analysis informs pricing, phasing and product mix, helping to optimise revenue and accelerate delivery.
Targeted campaigns combine professional photography / videography, digital marketing, social media and local advertising to reach the right buyers quickly and effectively.
End-to-end support covers everything from enquiries, viewings and negotiations to reservation progression and handover – ensuring a smooth, seamless process for both you and your buyers.
With strong local market knowledge, honest advice and tailored marketing, the team focuses on achieving the best price in the right timeframe while making the whole process as smooth as possible. From accurate valuations and standout marketing to managing viewings and final handovers, you’ll have clear support at every stage – so you can move forward with confidence.
We offer both fully outsourced and flexible sales and marketing services tailored to the needs of SME developers, housing associations, and institutional investors. Whether you need a full-service partner to manage every aspect of the sales journey or targeted support to boost performance at key stages, we embed quickly and deliver with impact.
Homes Successfully Sold with Highlight’s Support
A selection of developments where Highlight was instructed to support sales – offering property listings on leading portals, enquiry handling, eligibility and affordability screening, reservation and compliance, and sales progression through to completion of sale. Each scheme reflects a tailored, hands-on approach designed to achieve strong results across a range of tenures.
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