Sales & Marketing

Expert Support in Sales, Marketing, Design, and PR to Maximise Impact and Reach

Working with house builders, housing associations, local authorities, and community land trusts across the UK, we are experts in selling Shared Ownership, Shared Equity, First Homes and Serviced Plots. We provide comprehensive sales & marketing solutions that encourage early reservations and minimise void periods.

Highlight specialises in bridging the gap between affordable housing developments and the buyers who need them most. Our expertise in sales, marketing, creative design, and public relations ensures that every project we support reaches the right audience effectively.

From crafting targeted marketing campaigns to designing standout creative materials, we aim to raise the standards of advertising and promotion across the sector.

Sales Support

Specialist Estate Agency

Tailored sales agency services to help developers and housing providers succeed in the affordable housing market. We start with comprehensive market analysis, offering insights into buyer demographics, demand trends, and pricing strategies to position your properties competitively.

For those seeking a cost-effective approach, our listing-only service places your properties on leading platforms without full sales support. Alternatively, our sole sales agency service offers end-to-end management, from buyer engagement to completion, ensuring a seamless sales process.

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Creative Design

Raising the Standard

From initial concept to delivery, our services include:

Brand Identity: Develop logo design, name creation, and detailed branding guides.

Brochures and Marketing Collateral: Traditional brochures to interactive materials

Photography and Video: Professional visuals that capture the essence of your developments, including internal, external, and area amenities.

Digital Marketing: Engaging website designs, HTML e-shots, and social media content.

Signage and Marketing Suites: Eye-catching site hoardings, roadside signage, and sales suite materials.

Marketing & PR

Bright Ideas, Impactful Results

We provide actionable insights and targeted strategies designed to connect with the right audience and deliver measurable results.

Our approach includes comprehensive market analysis, detailed buyer profiling, and competitive benchmarking to position your developments for success. By understanding market trends and buyer behavior, we create strategies that align with your goals and effectively engage your target audience.

Using robust market intelligence, we deliver data-driven recommendations that shape pricing strategies, uncover growth opportunities, and optimise marketing efforts for maximum impact.

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